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- AV Forum Member
- Posts: 3461
- Joined: September 27th, 2007
Yeah, Eisner did tend to make a lot of.....assumptions like that, in the late 80's/early 90's.Basically, Eisner felt that Spielberg after the initial feature film would "rubber stamp" anything Disney wanted to do involving Roger and friends, because Spielberg would be more concerned with live-action productions.
Of course, those false assumptions by Eisner would eventually result in the disappearance of Roger Rabbit at the peak of his popularity.
But then, back in '88-'90 (back before the Renaissance, when Little Mermaid was still considered a lucky fluke), Roger was almost literally all the new Eisner-era Disney HAD for a recognizable toon-character icon hit of their own making, and they were getting desperate. When they tried marketing "Dinosaurs" at the parks, you knew these were the days they were hard up for an identity.